ESG technology platform Measurabl has appointed Edward Allen, formerly of MSCI, as the company’s new chief revenue officer.
Allen, who spent 20 years at MSCI holding multiple senior roles, most recently served as managing director and head of client coverage for the Americas in MSCI’s ESG and climate business. Prior to that, he spent five years at Goldman Sachs.
In his new role, he will oversee Measurabl’s global sales, account management, partnerships, revenue operations and solutions engineering, and implement the company’s customer-first growth strategy.
Maureen Waters, president of Measurabl, said: “With Edward’s extensive background in capital markets, we are confident that he will accelerate Measurabl’s global expansion while delivering exceptional value across owner, operator and investor segments. His expertise in capital markets, particularly from his time at MSCI and Goldman Sachs, gives him a unique insight into how our customers can leverage sustainability data to meet their sustainability and financial goals. His customer-first approach will help strengthen our go-to-market strategies, solidifying Measurabl’s position as the leading ESG data platform in real estate.”
Allen (pictured) added: “I’m thrilled to join Measurabl at such a critical time for both the company and the broader real estate industry. The financialisation of sustainability is rapidly transforming how businesses operate, invest, and grow. As sustainability becomes a core financial metric, companies have recognised that robust material non-financial data is a driver of long-term value creation. Measurabl is at the forefront of this shift, helping the real estate industry leverage high-quality, actionable ESG data to enhance financial performance, attract capital, and mitigate risk.”
