Competitive socialising operator Roxy Leisure has signed for its debut site in London.
Roxy Ball Room, London, will be located at St Mary Axe, opposite the Gherkin and will feature the brand’s array of signature activities including tech darts, basketball, beer pong, duck pin bowling, ping pong, shooting pods, pool, tech shuffle, karaoke, ice-free curling and crazy pool.
Roxy Ball Room London will open in spring next year as part of the group’s extensive expansion plans.
Joel Mitchell, marketing director at Roxy Leisure, said: “We’re made up to announce we will be bringing our signature ‘booze & ball games’ concept to the capital for the first-time next year after spending the last decade cementing our name across the hospitality scene in the North.
“We understand that opening a venue in the capital is a whole new ball game which is why we’ve spent a great deal of time researching and sourcing the right site for the Roxy Ball Room brand. We’ll be sharing more details about the site and launch date in the coming months, so watch this space.”
