Indoor family activity brand Oxygen has acquired Romford-based trampoline operator Jump Evolution for an undisclosed price. Jump’s 27,500 sq ft site will become the fourth largest by revenue in Oxygen’s portfolio.
Stephen Wilson, managing director at Oxygen, said: “The acquisition of Jump Evolution is another key moment in Oxygen’s growth. The park is an established and high-performing location with a great team in place who we look forward to working with to further improve the already fantastic customer experience. This milestone comes at an exciting time for the group as we are soon to roll-out the next evolution of our customer experience in our Croydon park.
“As consumers face ever more pressures on their time and money, seeking greater value and enjoyment from both, we believe it is imperative to exceed their expectations. As we have seen from the two sites to have received our new proposition so far, doing so creates greater loyalty, frequency of visit, dwell time, and ultimately customer experience.”
Russell Tiller, managing director of Jump Evolution, added: “We are very proud to have created a successful business in Jump Evolution, one that has great customer loyalty due to our ethos of customer service.
“Having taken the business this far, becoming part of Oxygen, who share our approach and commitment to the experience, opens even more opportunities that will take us to the next level. The Oxygen team were great to deal with from start to finish, and we can’t wait to see their plans for Jump Evolution come to fruition.”
