Measurabl, the sustainability data platform for real estate, has promoted Maureen Waters to the role of chief executive officer.
Measurabl’s co-founder and current CEO, Matt Ellis, will transition to executive chairman and member of the board of directors, where he will oversee investment and M&A opportunities and provide strategic counsel to the company.
Waters joined Measurabl in 2023 as chief growth officer and was later promoted to president, where she led the development of the company’s three-year strategy.
Measurabl has also promoted Edward Allen to chief commercial officer with Chris Zegal assuming an expanded role as SVP, go-to-market strategy and marketing.
Ellis said: “It is a tremendous honour to name Maureen Waters Measurabl’s next CEO. Over the last 13 years, we built Measurabl into the world’s most widely adopted sustainability data platform for real estate. But that was only the beginning. Maureen is the CEO to do what’s next: break down paywalls for unprecedented, widespread adoption, assemble a deeper, broader ecosystem of partnerships and integrations, and pave a clear path to being the industry’s source of truth for investment-grade sustainability data.
“For two years, Maureen has been a driving force behind our strategy and disciplined execution. She’s the right leader and now is the right time for her to take the helm as we work to be the industry’s trusted sustainability data partner – delivering the highest quality, standardised, decision-grade data on which real estate owners, capital partners, and service providers of all types can rely.”
Ed Walter, member of Measurabl’s board of directors, added: “Maureen brings the strategic focus and industry experience needed for Measurabl’s next phase. As the market demands high quality, actionable sustainability data, her leadership will help ensure Measurabl delivers the solutions stakeholders across the real estate ecosystem need to navigate what comes next.”
Waters said: “Measurabl has a strong team, a clear strategy, and a platform built to support long-term value for our customers and partners. I’m excited to build on the foundation we’ve created over the last two years. I see myself as the chief customer advocate first and foremost. Our focus will remain on supporting customer needs and delivering innovative solutions that help the industry embed sustainability data into real estate transactions throughout the asset lifecycle.”
