Hartwell has submitted a planning application for the £100m mixed-use regeneration of Phoenix Yard in the heart of Digbeth, Birmingham.
The proposals will see an outdated and under-utilised 2.8-acre brownfield site transformed into 260,000 sq ft of media and educational space, commercial floorspace, 240 new residential units, retail space and public realm.
The designs have been sensitively developed by Allford Hall Monaghan Morris to honour the Phoenix ironworks site’s industrial heritage and include sustainability targets such as BREEAM Excellent, WELL certification, NABERS and a minimum 10% biodiversity net gain.
Joanne Churchill, group property manager at Hartwell, said: “We are grateful for the positive feedback we’ve received during the public consultation period from the local community, stakeholders, and businesses regarding our proposed plans. We extend our sincere gratitude to everyone for their valuable insights and supportive words.
“Our vision for Phoenix Yard aims to create a dynamic mixed-use neighbourhood at the heart of Digbeth. By tapping into the potential of this site, our plans are set to significantly enhance the area’s evolution into a thriving and vibrant part of Birmingham, providing an exciting array of new workspace, living and amenity opportunities for the future.”
The project team includes Ridge, Cundall, Hoare Lea, Macfarlane + Associates and Newmark.
