The Crown Estate has let a 6,700 sq ft unit at 5-6 Vigo Street, just off Regent Street, to Italian restaurant Salone on a 15-year lease.
The restaurant, which is due to open in autumn 2026, will be operated by Fortune Family, the UK-based hospitality group behind Lita in Marylebone. Acclaimed chef, Luca Natalini, will lead the concept as executive chef.
The restaurant’s ground floor will operate as a pizzeria, while the first floor will feature a live pasta station. Seafood and meat will also be key elements of the menu, alongside a bar-led offer designed to support aperitivo and later evening visits.
Sarah McLaren, hospitality and leisure director at The Crown Estate, said: “Salone is an exciting addition to our West End hospitality portfolio, bringing a new Italian dining concept from a talented team to Vigo Street. Its all-day format, open kitchens and focus on Italian cooking will appeal to a broad range of customers, providing another high quality dining option in a prime location.
“As the West End continues to evolve as a world class destination for hospitality and retail, we are continuing to support distinctive, chef-led concepts like Salone that add to the area’s energy and appeal. This forms part of our long-term vision to curate a diverse mix of F&B that gives both visitors and locals more reasons to spend time in the West End throughout the day and into the evening.”
