Fashion brand relocates HQ from Shoreditch to Stratford

By
BE News Team

Share this:

Luxury shoe and accessories brand Sophia Webster has signed a deal with developer Vastint UK to relocate its headquarters from Shoreditch to Sugar House Island in Stratford.

The brand will occupy 2,133 sq ft of office space in The Sugar House – the former nineteenth century sugar refinery warehouse which gave the island its name. The Sugar House is part of Dane’s Yard, the island’s canal-side ‘creative quarter’, which is now 90% let.

Sophia Webster, founder of the brand, said: “We chose to move our headquarters from Shoreditch to Sugar House Island as we have been immensely impressed by the area’s burgeoning creative community, and the social offer available on the doorstep for our team.”

Michael Cronin, head of portfolio at Vastint UK, added: “The relocation of Sophia Webster’s headquarters to Sugar House Island is emblematic of how creative talent in the capital is shifting eastwards. Our own UK headquarters is located on the island, so we know first-hand the benefits of the area’s excellent connectivity and its proximity to world-class educational institutions for attracting and retaining talent, as well as the quality of the office space. 

“Being on site week-round means we can remain close to the needs of our community, something we know offers a rare opportunity for businesses like Sophia Webster. We’re delighted to welcome the team to the island and to integrate them into the community of creative businesses already here.”

Compton and Strettons are joint letting agents for the office space at Dane’s Yard.

Get the latest news!

Don’t miss our top stories and need to know news every day in your inbox.