Global activewear and lifestyle brand Sweaty Betty has taken 2,056 sq ft at Victoria Square, in Belfast, for its Northern Ireland debut.
The store will sell Sweaty Betty’s extensive range of leggings, outerwear, underwear and accessories, and is set to open in late October.
Caroline Scott, Sweaty Betty’s SVP of global retail, said: “As we continue to grow on an international level, it’s exciting to open our debut store within Northern Ireland, a key location for the business. Belfast provides us with a brand-new audience to encourage and empower women through fitness and beyond, and we are looking forward to working with the team at Victoria Square on making this location a real success story for Belfast and the Northern Ireland community.”
Russell Banham, UK head at Commerz Real, owner of Victoria Square, added: “Internationally renowned, Sweaty Betty provides another fantastic activewear and lifestyle option for women within Victoria Square as we look to expand this area of our retail mix. We continue to be the destination of choice when it comes to delivering brand debuts in Northern Ireland. It highlights the vast opportunity within the city of Belfast as well as our ability to attract global names within retail.”
Lambert Smith Hampton (LSH) and Savills are joint agents for Victoria Square, which is managed by LSH’s Belfast office. KBW Property Consultants acted for Sweaty Betty.
