Luxury home accessories brand Birdie Fortescue has signed for a 1,728 sq ft pop-up store at 342-326 King’s Road in London. The brand, which ran a pop-up on the King’s Road last year, has taken the store until late January 2024.
The brand’s founder Birdie Fortescue said: “The King’s Road is one of the most iconic destinations in London, and we are so pleased to be back here for a second year running. Our previous pop-up garnered so much success, and we’re excited to be open for much longer this time and build even greater relationships with the Chelsea community. We feel very much at home here on the King’s Road, and we are looking forward to showcasing a range of high-quality products to residents and locals alike.”
Hannah Grievson, property director at Sloane Stanley, added: “We are thrilled to welcome Birdie Fortescue back to the King’s Road. They were a front-runner last year when it came to providing high-quality products and an elevated shopping experience, and we are confident that its second time residence will be no different. Our estate offers the very best in creative and independent retail, and Birdie Fortescue compliments our vision in every way possible, and we’re delighted to have them a part of our thriving community once again.”
Wine merchant Jeroboams is set to open a 1,298 sq ft store at 336 King’s Road next month, offering a range of wines, beers, spirits and a selection of produce including cheeses and charcuterie.
