Technology company Plentific has appointed Marc Kaplan as senior vice president for the US market.
Prior to joining Plentific, Kaplan was senior vice president, head of management for AKAM, chief operating officer for C + C Apartment Management, executive managing director at FirstService Residentidential and vice president at Stonehenge.
In his new role, he will drive Plentific’s growth and geographical expansion in the market and be part of the international leadership team.
Cem Savas, CEO of Plentific, said: “We’ve had fantastic momentum over the past year and Marc’s insight into the US market is invaluable as we make headway in growing our transatlantic remit and expanding the business further. He brings diverse perspectives, experiences and leadership acumen to the Plentific team, as well as strong skills in strategic planning, business development, stakeholder engagement and market analysis. We are significantly investing in our operations and hiring best-in-class talent is crucial to the success of the strategy.”
Kaplan added: “I am passionate about transforming the real estate sector with innovative and scalable solutions that benefit both property owners and residents and look forward to working with a market-leading business to do so. Plentific’s success to date is a testament to the pressing need for the product, and I’m thrilled to be joining the company at such an exciting time.”
