Iconic hat brand Stetson has signed for its first UK flagship store on Neal Street, Seven Dials. The company will sell an eclectic range of its signature styles from the 1,165 sq ft unit at 58 Neal Street, which is owned by Shaftesbury.
Samantha Bain-Mollison, retail director at Shaftesbury, said: “Stetson’s debut UK flagship store will add yet another facet to Seven Dials’ strong retail line-up. The fiercely independent brand will sit comfortably alongside likeminded pioneering retailers; Vintage Threads, Route One and the recently opened Absence of Colour, all of which have launched their London flagship stores in the neighbourhood. We’re delighted to celebrate the new year with the signing of Stetson and its introduction into our community.”
Sebastian Boekholt, managing director at FWS/Stetson Europe, added: “We have been on the hunt for the perfect location to launch our debut UK flagship store, and Seven Dials, with its multi-generational clientele and strong line-up of unique, independent brands, is exactly what we’ve been looking for. We are so excited to physically enter the UK market with our first bricks and mortar store and deliver everything Stetson stands for to a new and highly engaged audience.”
Hanover Green, Nash Bond and Cushman & Wakefield represent Seven Dials. Nash Bond represented Stetson.
