Global pop culture brand MINISO has signed a 10-year lease on a 2,300 sq ft unit at Cribbs shopping centre.
The store, which will stock vinyl plush collectibles, blind boxes, plush toys, beauty essentials, playful accessories and snacks, will open later this year.
Footwear and apparel brand Skechers has also agreed a deal to upsize to a new 4,700 sq ft unit at Cribbs on a 10-year lease.
Katie Searle, director, asset management, at Sovereign Centros from CBRE, said: “The arrival of MINISO and Skechers upsize comes as we continue to evolve the retail line-up at Cribbs to ensure we cater for our growing Gen Z audience. Innovative and growing brands such as MINISO and Skechers are queueing up to join our line-up at Cribbs thanks to us having the second largest catchment of all UK regional malls.
“This shopper base continues to grow thanks to the increased investment taking place across the Cribbs Causeway area, including the neighbouring Brabazon development, which is set to deliver 6,500 homes and 2,000 student rooms. As a result for many of our brands, Cribbs is consistently the best performing store across the UK portfolios and is why retailers such as MINISO and Skechers are investing in Cribbs.”
Sovereign Centros from CBRE provides full asset management services across Cribbs on behalf of M&G Real Estate. Time Retail Partners and Cushman & Wakefield are retained letting agents for the centre and Green & Partners is retained in a leasing advisory role.
